Seven Tips to Creating Engaging Social Media

  1. Speak Their Language.
        If you want your audience to engage, you need to speak
        their language.            
  2. What's In It For Me?
        Know what motivates your audience to engage and reward
        that motivation.     
  3. Ask Questions.
        Ask for their opinion or feedback!
  4. Tailor To The Platform.
        Don't post the exact same message across all channels.
  5. Be Consistent.
        Be consistent in the times you post, how often you post,
        and how often you engage your audience.
  6. Mix Up The Media.
        Post an assortment of content - videos, articles, photos,
        infographics and more.
  7. Be Human.
        Put the social back into social media - respond and interact
        with your audience.